Blog

A tea pot and a bread on top of a wooden table

5 Ways to keep your agent onside

It’s very tempting when the market is difficult to blame your estate agent, especially when you doubt they are actually doing anything proactive to sell your house. But however inclined you might feel to bawl them out,... Read more
A chicken figurine and a glass candle on top a wooden cabinet

12 Guerrilla marketing tips

Have you heard of guerrilla marketing? The term was coined and defined by Jay Conrad Levinson in his book Guerrilla Marketing and was invented as an unconventional system of promoting something, that relies on time, e... Read more
A pot of flowers and a glass candle above a table

Headlines that grab

Headlines are meant to command your attention.  Think of the front page of our daily newspapers, the News at Ten summary before the Big Ben bongs and the way our gaze is snagged by the headlines on the front cover of gl... Read more
Bedroom's hanging heart-shaped doorknob decoration

How many photos is too many?

A gentleman called me recently, and asked me this very question: “How many photos of my house online is too many?” “How many do you have?” I asked him. “77” came the reply. Yes, if you’re wondering, 77 phot... Read more
A wooden front door

Let buyers see your front door

When a potential buyer sees a photograph of your house, they will have an emotional reaction to it, to some degree. The reaction may be positive or negative; it may be indifference, which will probably cause them to dism... Read more
A pot of flowers and a candle light on top of the wooden table

Time to sell?

When to put your home on the market, and why timing is so important. Often, when we decide to sell our property, we simply engage an estate agent and then ask them to market it immediately.  However, putting your house ... Read more
A lamp and a candle on top of the wooden table beside a bed with a floral designed pillow

Where’s your fold?

No, I’m not being personal, I’m talking about your online property advert! Take a moment to find your house on Rightmove or one of the other property portals, and tell me what can see, without scrolling down the pag... Read more
A white bed with a brown comforter, a lamp over the side table, and a glass window with bumped-out window seats on the other side.

When will my house sell?

I was once called in to help a homeowner with a beautiful Georgian home in Chichester.  He and his wife had been trying to sell their house for a soul-destroying seven years. If you asked any of the six or so estate age... Read more
A classic fireplace between a modern wooden furnitures and artsy decorations

Using light to make your house shine

“It’s all in the lighting”, as house doctor Ann Maurice says. The lighting you choose can make or break a colour scheme or a design idea, and lift the ordinary into the extraordinary. In a climate where natural lig... Read more